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Media contact: Jamie Bichelman [email protected]

NEWS

Pro Veg International

The Secret To Success? These Athletes Choose Plant-Based Diets

The Food Institute

Fiber: The Unsung Hero of Athletic Performance, Overall Health

Plant Based News

Is A Plant-Based Olympics On The Cards For Los Angeles?

UnchainedTV

How Activists Helped Get Starbucks to Drop Its Vegan Milk Surcharge

VegNews

Is the USDA’s Hispanic Thrifty Food Plan Promoting Health or the Pork Board?

Morning Rush

Starbucks Ends Extra Charge for Plant-Based Milk

VegNews

Get These 3 Starbucks’ Holiday Drinks With No Dairy-Free Surcharge

AOL

Starbucks will no longer charge extra for non-dairy milk substitutes in drinks

Vox

Starbucks won’t charge extra for plant-based milk. Other companies should follow.

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Press Releases

Meet the Olympic Medalist Building the Next Generation of Athletes Thriving on a Dairy-Free Diet: Inside the Rapid Success of Switch4Good’s Athlete Program

12/12/2024

Evidence-based nonprofit Switch4Good relaunched its Athlete Program this year to immediate success, garnering support from professional athletes, college student-athletes, and more.

Years of Switch4Good Campaigning Tips the Scales: Starbucks Makes Groundbreaking Announcement to ‘Drop the Non-Dairy Upcharge’

10/31/2024

Evidence-based nonprofit Switch4Good worked with a Starbucks corporate informant, managers, and baristas in a campaign targeting Starbucks corporate leadership. One CEO change later, and the unjust non-dairy costs are poised to be removed.

Starbucks Corporate Insider’s Explosive Reveal: Deceitful Baseline Shifting of Climate Goals and Price Gouging Leading to $1 Billion in Profits

07/22/2024

Evidence-based nonprofit Switch4Good teamed with corporate whistleblower and Starbucks Partners to expose top-secret corporate foul play in letter to Starbucks corporate leadership

New Review Shoots Holes in Bulletproof Coffee’s Health Claims

02/02/2024

Killer Milk billboard campaign warns that cow’s milk is now the leading cause of fatal anaphylaxis among school children.

10/24/2023

KiDS teaches healthcare professionals and parents about the potentially deadly effects of milk

08/24/2023

ADD SOY Act provides school children with a dairy-free option that doesn’t make them sick

08/08/2023

Game on! The one-of-a-kind plant-based playbook for optimizing athletic performance is out now

08/08/2023

“Let The Plant-based Games Begin!”

05/23/2023

Members of Congress Call on USDA Secretary Vilsack to Address Dietary Racism in National School Lunch Program

10/29/2022

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