With Great Power Comes Great Responsibility
We are galvanizing a worldwide movement of humans, both young and old, to pave the way for a plant-rich food system, eliminating all the inequities, biases, and inefficiencies of the current legacy situation.
Our Starbucks Win Pushed Big Coffee to Drop the Non-Dairy Upcharge

Thanks for Visiting Us at the New York and Chicago Marathons
As more and more coffee chains eliminate the surcharge for non-dairy milk, we share our activism playbook.
Campus Action Now (CAN) Enables Student-Led Change

Campus Action Now (CAN) Enables Student-Led Change
Students are tackling the climate crisis and food injustice through hands-on Service Learning experiences on campuses throughout the U.S.
The FISCAL Act Ends the 79-Year Milk Mandate in U.S. Schools

The FISCAL Act Ends the 79-year Milk Mandate in U.S. Schools
Our dream is to give America’s kids a dairy-free milk option at school that won’t make them sick. But we need your help to get the bill passed in 2025!
Our Mission
Switch4Good is a non-profit organization championing food equity and nutrition security for all communities. We are paving the way for a plant-rich food system to thrive, without all the inequities, biases, and inefficiencies of the current legacy situation. Starting with dairy, we train people, institutions, universities, and governments how to kick their unhealthy, addictive eating behaviors and discover the nourishing vitality of a plant-forward diet.
Is Dairy Safe For Children?
Our KiDS program (Kids + Dairy Symptoms) provides comprehensive nutrition advice for children on a dairy-free diet. Our Clinical Champions are a mix of deeply experienced RDs, pediatricians, and gastroenterologists who empower fellow practitioners and parents with guidance, evidence, and educational tools.

Why Choosing Dairy is Also Supporting the Beef and Veal Industries
The merger of the beef and dairy industries is a wake-up call for anyone who cares about health, ethics, and the environment.
What Does Dairy-free Food Look Like?
- DELICIOUS
- NUTRITIOUS
- SATISFYING
- EASY TO MAKE
Our Switch4Good Around the World GoodBowls stimulate your senses and fuel your body to take on the toughest workouts and most demanding days. Chef-created and athlete-approved, these simple-to-follow recipes will transform the way you eat—for good.
The Switch4Good Podcast
Olympic medalist Dotsie Bausch, together with Baywatch actress and certified health coach Alexandra Paul, take listeners on a transformative journey to optimal health and performance through plant-based eating.

“What happened after I made the switch was nothing short of extraordinary. It was kind of magical. I wasn’t expecting it, but my performance improved drastically, and I knew there was no turning back.”
Dotsie Bausch
Olympic cyclist and founder of Switch4Good.org
Our Blog
Athlete stories. Recipes. Science-backed articles. Find it all in our Switch4Good blog.
What Is Bovine Colostrum—and Should You Be Taking It?
Estimated reading time: 3 minutes By Justin Long, Writer at Switch4Good Bovine colostrum has been making waves on social media, with “health” influencers making bold claims in reels and wellness videos. Jennifer Aniston has shared that she includes it in her...
Should You Be Concerned About Lectins in Dairy-Free Foods?
Estimated reading time: 5 minutes By Tiffany Bruno, MS, RDN, Director of Education at Switch4Good At Switch4Good, we advocate for switching away from dairy and instead having plant-based milks for a variety of reasons, including ethical, environmental, and...
Beef Tallow: What It Is and Why You Shouldn’t Be Cooking with It
Estimated reading time: 3 minutes By Justin Long, Writer at Switch4Good If beef tallow had an honest ad, it might read like this: “Craving a taste of the 1960s, when heart attacks were en vogue and high blood pressure was the norm? Then let me introduce you to…...
Thinking about going dairy-free?
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