Catch up on Part 1 of us breaking down this flawed, dairy-funded study, or dive right in here. After reading it, we are left with a huge question: why conduct this research? The Beverage Hydration Index The authors of this study wanted to create something as...
Over the summer, hundreds of you sent us an article with the title Which drink is best for hydration? Hint: It isn’t water. With the summer sun at its peak, this is the perfect clickbait title. But as soon as you open the article, you are blasted in extra large, bold...
Medically reviewed by Dr. Lucky (Lakshman Mulpuri MD) According to the National Osteoporosis Foundation, approximately 10 million Americans suffer from osteoporosis and another 44 million have been diagnosed with low bone density.1 Milk has often been purported to...
Eating disorders can present in many forms, such as restricting, avoiding, binge eating, and purging; they are ALL dangerous and should be addressed by medical professionals. Although we like to focus on the benefits and positive aspects of following a vegan...
As a sports scientist and athlete, I have long been interested in those factors which contribute to performance. In my early years, it was all about training to optimize speed at lactate threshold, VO2 max, endurance, and economy. But little did I know at the time,...
In Big Dairy’s effort to update “Got Milk?” campaign / slogan, MilkPEP (Milk Processor Education Program) debuted its new “You’re Gonna Need Milk for That” marketing campaign in March of 2021. It touts the nutritional and performance benefits of cows' milk for...
When did being big and tall become the marker for good health and athleticism? Research suggests that being taller is not correlated with better health. In fact, smaller people have better health and longevity by multiple markers.
People love protein powder. Thanks to the unfounded Western emphasis on protein, consumers are trained to seek it out not only in every product, but in convenient, dissolvable, powdered form. There’s nothing wrong with using whey-free protein powder on occasion for...
Why do we feel sore after a workout? Inflammation. Acute inflammation is a natural response to an effective workout, and feeling a bit sore can be a sign that your body is healing itself. This temporary inflammation is nothing to worry about, and eating an abundance...
After a disappointing postponement, these dairy-free Olympians are ready to compete! The Olympic Games will finally return in just a few short weeks after a year of uncertainty ... and extra training. The Olympic-level energy has already been ignited with the...
A new study partially funded by the National Dairy Council of Ireland has attempted to contribute to the growing body of susceptible evidence that dairy promotes athletic recovery. Similar to pro-dairy research in the past, cows’ milk is given an advantage based on...
Ever-targeting a new generation of consumers, the dairy industry-funded and released a new study in February 2019 in an attempt to support the misguided campaign, “Built With Chocolate Milk.” Titled, “Chocolate Milk Versus Carbohydrate Supplements In Adolescent...
